Projects

Showcasing my work in marketing and data science

I Helped Organize the Largest Chronic Pain Conference

Event Marketing

I played a key role in organizing a groundbreaking 3-day conference that brought together over 270 healthcare professionals, including doctors, psychologists, and scientists. I developed the official conference app featuring schedules, speaker profiles, and presentations. My responsibilities included coordinating with 20+ speakers, managing catering for 9 meals, arranging post-conference networking venues, facilitating film interviews, and creating social media content. This comprehensive event showcased the latest developments in chronic pain research and treatment.

Net Promoter Score (NPS)

Our Conference80
Healthcare Industry Avg62
Events Industry Avg54

Based on our post-conference survey completed by 94% of attendees, our NPS score of 80 was exceptional, significantly outperforming both the healthcare industry average (62) and the events industry average (54). This placed us in the top percentile for conference satisfaction and attendee experience, reflecting the success of our comprehensive planning and execution.

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270+ Attendees

20+ Speakers

NPS Score: 80

Event MarketingApp DevelopmentHealthcare ConferenceVideo ProductionSocial MediaNetworking

I Helped a Small Food Blogger Blow Up on Social Media

Marketing

Starting with less than 1,000 followers, I transformed Carole's social media presence to over 500,000 followers across platforms. Through strategic content planning, coaching on video creation, and implementing engaging hooks, we achieved explosive organic growth. I guided her transition from purely food content to a mix of food hacks and lifestyle content, scaling to 14 videos per week and building massive audiences on TikTok (100K+), Instagram (120K+), Facebook (300K+), and Pinterest (100K+).

500K+ Total Followers

14 Videos/Week

4 Platforms

Content StrategySocial Media GrowthVideo ProductionInfluencer CoachingMulti-Platform Strategy

I Helped Produce a Video to Change How We View Chronic Pain

Marketing

I collaborated with a Hollywood director and Emmy-winning producer to create an impactful video about chronic pain and illness. Through compelling interviews with patients, doctors, and leading neuroplastic researchers, we worked to shift public perception of chronic conditions. The project brought together real patient stories with expert insights to explore the complex relationship between mind, body, and chronic pain.

Hollywood Director

Emmy Producer

Medical Research

Video ProductionHealthcare CommunicationPatient AdvocacyMedical ResearchPublic Health Education

I Developed a Growth Strategy That Generated $300K for a New Nonprofit

Marketing

I created and executed a comprehensive growth strategy that took a nonprofit from zero to $300K in recurring annual revenue in its first year. A key innovation was developing a subscription-based membership program offering specialized trainings for healthcare providers and self-treatment courses for patients. Through strategic partnership with Curable, a virtual therapy app, we enhanced our membership value by providing complimentary app subscriptions. This sustainable revenue model is projected to reach $500K within two years.

Revenue Breakdown & Projections

Membership Program
$100.0K$500.0K
Conference Revenue
$130.0K$150.0K
Fundraising Campaigns
$70.0K$100.0K

Year One Total

$300.0K

Projected Growth

$750.0K

Through strategic revenue diversification and a strong focus on recurring revenue streams, we established a sustainable financial foundation. The membership program, our largest growth driver, is projected to lead our expansion to $750K in annual revenue.

$300K Revenue

Year One Growth

$500K Projection

MarketingRevenue StrategyPartnership DevelopmentMembership ProgramEvent PlanningFundraising

I Used Machine Learning to Analyze Every General Conference Talk

Data Science

I leveraged Natural Language Processing to explore how The Church of Jesus Christ of Latter-day Saints sentiment has evolved on controversial topics like race, LGBTQ+ issues, and repentance. Using Python, I web scraped decades of conference talks, cleaned the data, and performed sentiment analysis to uncover fascinating trends. Through data visualization and storytelling, I presented these insights in an engaging and objective way.

Web Scraping

Sentiment Analysis

Data Visualization

Web ScrapingData CleaningSentiment AnalysisData VisualizationStorytellingNatural Language Processing

I Built This Website From Scratch

Web Development

As a data scientist, I recognized that one of our biggest challenges is effectively communicating findings to the public in an engaging, accessible way. While I could gather, clean, and analyze data in Python, I needed to bridge the gap between analysis and presentation. So I challenged myself to learn modern web development from scratch. Using TypeScript, React, Next.js, and Tailwind CSS, I built this responsive portfolio with beautiful animations and a modern design. This project demonstrates my full-stack capabilities: from data analysis to public deployment, from backend logic to frontend aesthetics. It represents my commitment to mastering the complete data science workflow - not just analyzing data, but presenting it beautifully and making it accessible to everyone.

Full Stack Skills

Modern Design

Data to Deployment

TypeScriptReactNext.jsTailwind CSSFramer MotionWeb Development

I Created a Digital Marketing Strategy That Generated $700K in Revenue

Marketing

I developed and executed a comprehensive digital marketing strategy that transformed our quarterly revenue from $100K to over $700K. This was achieved through strategic diversification of ad assets, creation and A/B testing of high-quality landing pages, and implementation of a standardized CRM process for lead qualification. I established four key performance indicators (KPIs) to track and optimize each component of the campaign, leading to significant improvements in conversion rates and sales efficiency.

$700K Revenue

Landing Page Optimization

Standardized CRM

Digital MarketingCRM ImplementationA/B TestingLead GenerationSales ProcessKPI Development

I Built a Scripture Memorization App Because I Couldn't Find One

Web Development

As someone who loves memorizing scriptures, I found existing solutions either too complex or lacking key features I needed. So I built my own using modern web technologies. The app features a unique first-letter memorization technique, real-time progress tracking, and cloud synchronization. Built with Next.js, TypeScript, and Supabase, it includes features like review history tracking, days-since-last-review indicators, and a clean, distraction-free interface. The app automatically syncs across devices and provides instant feedback during practice sessions, making scripture memorization both efficient and enjoyable.

Real-time Sync

Progress Tracking

Multi-device Support

Next.jsTypeScriptSupabaseReal-time SyncUser ExperienceCloud Database